Every networking list I’m on and every networking seminar I attend tells me that I need to establish a personal brand for myself.  What’s your brand?

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Use Wordle.net to figure out what your site is really talking about. It may not be what you think.

How do you get your brand out there?  If you’re reading this, you know.  You need to be on the web.  A website like this is absolutely free and you can set it up for yourself.  Start at http://wordpress.com.  Just sign up and get going. Feel free to use this site as a model.*

I’ll walk you through the process, one step at a time.  I guarantee it will not make you crazy.  It’s free.  It’s easy. It will not interfere with your life.  There are no excuses!

And with that, let’s get started.

If you get stuck or want some advice, network with me. Feel free to get in touch.  If you’re in the Chicago area, we can meet for coffee.  It’s easy to find me. I’m the guy wearing the red Chuck Taylors.  Read my blog here or there.

Do you need help with content?

Do you need help with your website?  As you start out on your entrepreneurial journey, you have to work IN the business as well as ON the business.   Every hour you spend with a client has to be matched with time spent on development, sales, and marketing.  A website that explains your value and delivers clear calls to action needs to be one of the arrows in your marketing arsenal.  Do you have one?

I’m working with a virtual agency that knows websites, branding and marketing inside and out.  Our group consists of a communications and PR pro, a talented graphic designer, SEO experts, and a WordPress and Drupal builder. Together, we can help you develop your value statements, articulate your message, and create a strong and easy to use website to drive your business.  Contact me and we’ll help you be more effective on the web.

* At the time I started this site, it was hosted on WordPress.com  Since then, I’ve switched to using WordPress software that I host myself.  Nonetheless, you’ll still be able to use this site as a guide to building a site in either configuration.  The easiest way to get started is with WordPress.com.